Delta

Group Drop is Delta Air Lines’ newest addition to SkyMiles Experiences, introducing an all-new quarterly sweepstakes competition. Our role included designing Group Drop’s landing page and crafting the user flow for seamless customer experience, while maintaining Delta’s existing SkyMiles Experiences branding guidelines.

After designing the different landing page states for Group Drop, our team worked alongside Delta’s internal developers to ensure a smooth design handoff. Site motion was prototyped as a reference in Figma, and the color palette was systemized and adjusted for ADA compliance.